Survey Development Marketing Manager

We are looking for an experienced Strategic Marketing to lead our Marketing department with a Global Perspective. You will be responsible for setting specific objectives to develop a cohesive and global marketing strategy.

We are seeing a driven marketing professional with a global perspective to execute initiatives as the corporate level within our marketing department.

Responsibilities

• Set specific marketing goals.
• Serve as the central point of contact for administration of this global research program.
• Collaborate with external and internal partners on survey development.
• Lead the following aspects of market research: questionnaire/discussion guide development, fieldwork, and data analysis.
• Collaborate with internal stakeholders to support adoption of strategies and tactics resulting from research. (editorial, design, public relations, web etc.)
• Design and implement marketing strategies aligned with business targets.
• Develop and actively engage in survey development, analyzing the results and acting as the main contact helping to develop survey reports, marketing materials and promotional efforts.
• Analyze sales and marketing metrics.
• Forecast market trends.
• Research market to identify new opportunities.
• Generate innovative ideas to promote our brand and our products.
• Ensure brand consistency through all marketing channels.
• Use customer feedback to ensure client satisfaction.
• Liaise with internal teams and ensure brand consistency.
• Generate and maintain corporate marketing materials.
• Maintain corporate website.

Requirements

• Proven work experience as a Marketing survey creation manager
• Demonstrable experience with marketing campaigns and web technologies (e.g., online tools and social media)
• In-depth knowledge of CRM software and Content Management Systems
• Familiarity with SEO/SEM and Google Analytics
• Understanding of web design
• Excellent communication skills (verbal and written)
• Strong analytical skills
• Team management skills
• BSc degree in Marketing or relevant field